During my fellowship at Circa Design, I worked under creative director and co-owner Tori Thomas to create a logo for Allison and Matt’s new restaurant, Bird Dog Mattawan. They requested a simplistic black and white direction that would appear clean and modern, yet have a soft, approachable character.
Under Tori’s supervision, I did the legwork for the bulk of the design project: researching typeface foundations and signage execution, drawing all wordmark iterations and finally creating clean vector artwork to pass off to the client.
Imagery of final signage taken by bird dog staff.
above: sketchbook iterations
below: previous digital iterations